Brands are producing more video content than ever before. Social feeds are packed with product launches, behind-the-scenes clips, and glossy campaign reels. But here’s the reality: most of it is ...

Brazil’s Alison dos Santos broke the 400m hurdles world record, running 45.80 seconds at a Diamond League meet in Zurich, Switzerland. Race video is here. Dos Santos broke the world record of 45.94 ...

Guinness World Records, can today confirm that a super talented dog called Jiff has made it into the record books for achieving two new world records: the Fastest 10m on hind legs (6.56 seconds) and ...

A new contender for the coveted, hotly-debated “biggest wave ever surfed” title has emerged. This time, from a familiar face in the race; but the location is no surprise. On December 19th, 2025, ...

From "seal silly season" to why Nigerians are obsessed with breaking records...Its adventures are the latest in a long line of bizarre encounters with the marine mammals during New Zealand's "seal ...

This is an updated version of a story first published on Nov. 2, 2025. The original video can be viewed here. With more than 150 million copies sold in 40 languages, Guinness World Records is one of ...

When he squeezes into his bright red ski suit and puts on his Darth Vader-esque helmet, speed skier Simon Billy hears nothing and sees very little. Despite almost losing two of his senses, the ...