We may receive a commission on purchases made from links. Airline loyalty programs have become a strategic tool for flyers looking to maximize rewards and get more value from their travel, and knowing ...

When Southwest Airlines drastically revamped Rapid Rewards in early 2025, it caused some analysts to question the wisdom of such a transformation. More than a year later, the loyalty program continues ...

Loyalty programs are evolving beyond traditional points and discounts, with brands now focusing on enhancing customer experience through convenience, recognition, access, and strategic partnerships.

United Airlines recently hinted at changes coming to its MileagePlus loyalty program. During an earnings call this week, United's chief commercial officer, Andrew Nocella, said the carrier will seek ...

Airlines are investing heavily in direct bookings, loyalty programs, and more flexible offer creation. But the bigger opportunity may depend on something more basic: knowing who travelers are, what ...

American Airlines is delivering what customers have been asking for: free, high-speed Wi-Fi and on more aircraft than any other carrier in the world. Beginning this month, AAdvantage members will ...

American Airlines announced that passengers purchasing basic economy tickets will no longer earn AAdvantage miles or Loyalty Points beginning December 17, 2025. The policy change, confirmed by the ...